The Beginner’s Guide to URL Shorteners: How to Use Them and Why You Should

The Beginner’s Guide to URL Shorteners: How to Use Them and Why You Should


Have you ever wondered what those short, cryptic web addresses are that are seemingly everywhere? They’re called URL shorteners, and they take long, convoluted URLs and condense them down to something that’s easier to remember, usually without sacrificing the meaning of the original link or the site’s branding. Here’s everything you need to know about these important tools, including how to use them and why you should care about using them.

Keyword Cloud

When you’re sharing links on the internet - whether that’s on social media, in an email, or on a website - you want them to look clean and professional. That’s where URL shorteners come in! URL shorteners are tools that take a long, messy link and turn it into a shorter, cleaner one. In this guide, we’ll show you how to use a URL shortener and explain why you should start using one today.


URL shorteners are a great way to make your links more shareable on social media, especially Twitter. They can also help you track clicks and get insights into who is clicking on your links. Here's a step-by-step guide to using URL shorteners.
First, find a URL shortener that you like. We recommend Bitly or Google's URL Shortener. Then, create an account and get started by entering the long URL that you want to shorten. Once you have your shortened URL, you can share it on Twitter (or any other social media platform). Make sure to track your clicks so that you can see how effective your shortened URLs are. And that's it!

Google My Business

If you're a small business owner, you know the importance of being visible online. One way to make sure your website is seen by potential customers is to use a URL shortener. Shortening URLs makes it easier for people to share your content on social media channels like Twitter, where there are strict character limits. 
A link shortened with Google My Business will show up as an ad in search results on Google or even a tweet on Twitter. 
URL-shortening services typically offer analytics data so that you can track how many times your shortened link has been clicked or visited. Popular tools for URL shortening include Bitly and which offer free versions that anyone can sign up for and use (Bitly does require upgrading if you want more features).


As a business, you’re always looking for ways to save time and money. One way to do this is by using a URL shortener. A URL shortener is a service that takes a long URL and shortens it into a smaller one. This can be useful if you want to share a link on social media or in an email, as shorter links are easier to share. Plus, using a URL shortener can also help you track how many people click on your links.


If you’re not familiar with URL shorteners, they are essentially online tools that take a long URL and turn it into a shorter one. For example, if you want to share a link on social media, a shorter URL is easier to share and takes up less space. Additionally, shorter URLs can be less intimidating for people who are clicking on them for the first time.